The Book
The jobs you already know how to price, priced once and ready to pull.
The Book is open. You pick your shop size inside Dead Hand and it turns on for everyone on the login. Stepping up from the calculator replaces that subscription rather than adding to it, so you are never paying for both.
A dead-hand system fires a pre-set list of responses. The Book is that list.
The calculator handles the job you're standing in. Hours, materials, your margin applied while you type, a number in front of the customer in under a minute.
The Book handles the other kind. The water heater changeout you've done four hundred times. The panel swap. The after-hours call you could quote in your sleep and still get wrong once in a while, because it's nine at night and you've been up since five. Those jobs don't need working out. They need pulling.
So it isn't a feature bolted onto the calculator. It's a different job, on the same login.
What's in it
Your jobs, built once
Lay a job out the way you actually run it: the labor, the rows of material, the little things you always throw in and sometimes forget to charge for. After that it's one tap.
Margin on every line, where only you can see it
You know what the job makes before you say the number. What the customer gets is a clean estimate with none of that on it.
Twenty starter jobs to build from
Ten plumbing, ten HVAC — the repeatable work, with the rows already laid out and every price left blank. You put your own numbers in. If the job you want isn't in there, you build it.
Change one number and everything follows
Copper goes up, you update it in one place, and every job that uses it moves with it. No going through the book job by job.
One login for the shop
Priced by how many techs you run, not by the seat. Your guys pull from the same book you set up, so the price a customer hears is the same one no matter who's standing there.
An estimate you can hand over
A clean PDF, or an export you drop into whatever you invoice with.
What it isn't
It isn't our prices. We ship the shape of a job and leave every number blank. A book full of somebody else's prices is priced for somebody else's town, somebody else's overhead, and somebody else's payroll. We don't maintain a price list or a parts library, and we're not going to start.
It isn't an invoice. The Book makes an estimate. What you bill on stays wherever you bill from today. No receivables in here, no accounting sync, nothing new to reconcile at the end of the month.
It isn't a CRM. Same as the calculator. It stays a quoting tool.
Priced by the size of your shop.
Flat. Not per tech.
Annual is ten months for twelve. You tell us your shop size when you sign up, and hiring inside your band doesn't change the bill. Stepping up from the $12.99 calculator swaps that subscription over, prorated — The Book replaces it rather than stacking on top of it.
Why it isn't per tech
Most pricebooks charge by the technician. Profit Rhino publishes SmartPrice Starter at $35 a month per tech with a $299 setup fee, and SmartPrice Pro at $55 a month per tech with $1,499 for implementation. The New Flat Rate publishes a starting price of $99 a month and puts the rest behind a demo call.
| Pricebook | What it costs | Four techs |
|---|---|---|
| Profit Rhino — SmartPrice Starter | $35 / mo per tech, plus $299 setup | $140 / mo |
| Profit Rhino — SmartPrice Pro | $55 / mo per tech, plus $1,499 implementation | $220 / mo |
| The New Flat Rate | from $99 / mo, the rest quoted on a call | Not published |
| The Book | $90 / mo flat, 2–5 techs, no setup fee | $90 / mo |
Per-tech pricing means growing costs you more for the same book — a book your shop typed in itself. Put a fourth guy on and the bill goes up again, for nothing you didn't already have.
The Book is $90 a month for that shop whether it's two guys or five. And the number is on this page, so you don't have to sit through a call to find out what it costs.
Competitor prices as published on their own sites, checked August 2026. If any of them have changed, tell us and we'll fix this page.
Open The Book.
Sign in, pick the band that matches your shop, and it is on for everyone using the login.
Open The BookNew to Dead Hand? Start with the calculator at $12.99 and step up whenever you want — the swap is prorated, so nothing is wasted.
Questions
Do you supply the prices?
No. We ship the structure of a job with every price left blank, and you fill in your own numbers. We don't maintain a price or parts library and we never will.
Is The Book an add-on to the calculator?
It's its own product on the same login. The calculator prices a job you're working out on the spot; The Book pulls a job you've already priced. Different job, different tool. Stepping up from the calculator replaces that subscription rather than adding to it, prorated, so you never pay twice.
Is it priced per technician?
No. Flat by shop size: $45 solo, $90 for two to five, $180 for six to twelve, and a conversation above thirteen. Adding a tech inside your band doesn't change the price.
Can my techs use the same book?
Yes. One login for the shop, priced by the number of techs you run. Your crew pulls from the book you set up.
Does it produce an invoice?
No, an estimate — a clean PDF or an export you carry into whatever you invoice with. There's no receivables side to this and no accounting sync.